Why Exhibit ?


Japan’s largest and longest-running (39th edition) BtoB health exhibition attracts high conscious buyers from all the industries related health.

It is the best way to appeal how your products/services are dedicated to personal, social and environmental wellness.

2019 Visitors

Total 36,951
Day 1st 13,102
2nd 13,465
3rd 10,384
Retailer (Store) 11%
Retailer (Non-store) 13%
Medical, Sports and Beauty service 20%
Trading and wholesale 22%
Manufacturer 21%
Government, organization, association  3%
Other 10%

Purpose of visit

To order sleep and mental care products

- Variety shop

Looking for consumable goods to boost customer adoption rates

- Health service facility

To install natural menu for Café
in our facility

- Fitness gym

To find products for EC for employees

- Life insurance

To find emergency kit for disaster prevention corner.

- Variety shop

To discover next smash hit such as coconut oil or “super food”

- High class supermarket

To find products for EC for our limited members

- Security service

To find products for out-of-store sales for our VIP customers

- Department store

Exhibitor’s voice

According to exhibitor’s survey. 238 companies answered within a month after the show.

Q. Overall satisfaction
10pts 6% 5pts 16%
9pts 7% 4pts 3%
8pts 21% 3pts 5%
7pts 23% 2pts 3%
6pts 14% 1pt 2%
Q. Effective business matching
YES 89%
Q. Prospect VIP clients for your business
YES 43% unknown 15%

Request form

Latest show data and floor plan are available.
Feel free to contact us for understanding the show, Japan’s regulations and more.

> Exhibiting information request